The Bottom-Line Power of a Precision Communication Brief

Effective Communication isn't About Words and Pictures  It’s about strategy. Here’s how and why a sharp, focused, and realistic communication brief is the key to achieving tangible results. 1. Clearly Defined Objectives: In the realm of marketing, ambiguity is...

Are Personal Computers Becoming Dumb Terminals?

Or is it just we who are becoming dumb? I am fighting a losing battle. The last version of Adobe Creative Suite I owned was 6.0, released May 7, 2013 and it was the last version you could purchase outright rather than having to lease Adobe applications on a monthly...
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